According to reports, an extremely rare mint-colored LABUBU was sold for an astonishing price of 1.08 million yuan at the Yongle 2025 Spring Auction on June 10. At the same auction, a limited edition brown LABUBU of which only 15 were made was also snapped up by collectors for a high price of 820,000 yuan!

With the widespread dissemination and recognition of the LABUBU image in the market, Pop Mart's stock price has performed remarkably, having increased by over 10 times since February 2024, currently reaching a total market value of 347.6 billion HKD. Multiple international financial institutions have a positive outlook on Pop Mart's development prospects and have raised their target stock prices!
From a financial performance perspective, Pop Mart achieved a revenue of 13.04 billion yuan in 2024, a year-on-year increase of 106.9%. The adjusted net profit grew by 185.9% compared to the same period last year, demonstrating a strong momentum of performance growth!
The result of this auction, along with the company's performance, reflects the strong demand for high-quality limited edition collectible toys in the market and confirms the important position of IP value in contemporary consumer culture!