From July 20 to 29, the Gatex Caldera (ERA) Ecological Week is in full swing. This 10-day feast is not only a "showcase of achievements" for the ERA ecosystem but also a "golden entrance" for users, developers, and investors to deeply participate in ecological construction. Analyzing the underlying value logic helps to understand why this event is regarded as a key step for the ERA ecosystem to "break the circle".

The activity matrix of Eco Week is highly targeted, achieving a win-win situation for multiple parties: "users gain benefits, developers obtain resources, and investors seize opportunities."
For ordinary users: Launching benefits such as "Trade to Meet Standards and Win ERA Rewards", "Stake ERA to Draw NFT Blind Boxes", and "Zero Fee for Cross-Chain Transfers" to lower the participation threshold. For example, users who trade ERA ecosystem tokens worth 1000 USDT on the Gatex platform can receive a reward of 50-500 ERA, which has no lock-up period and can be withdrawn directly.
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To developers: Hold three major sections: "ERA DApp Innovation Competition", "Layer2 Technology Workshop", and "Capital Matching Conference". Developers can submit application prototypes based on ERA, with a maximum of 1,000,000 USDT incubation funds available; the technology workshop is taught by the core developers of ERA, focusing on Optimistic Rollup development skills, and has attracted over 2,000 developers to register;
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To users: We are hosting the "ERA Ecological Project Roadshow" and the "Institutional Roundtable Forum," inviting over 10 leading VCs and industry KOLs to deeply analyze the ERA investment logic and disclose the latest developments in the ecosystem (such as the upcoming launch of Cross-Chain Bridge 2.0 and the debut plans for three major DApps).
Low-cost experience: During the event, the Gas fee for ERA on-chain transfers is reduced to below 0.001 USDT, and the cross-chain fee to Ethereum and BSC is reduced by 50%, almost achieving a "zero-cost trial";
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Low threshold for reward acquisition: In addition to trading rewards, participating in official social media interactions (retweets, comments, surveys) can earn ERA token rewards, with a maximum accumulation of 200 ERA per account.
Priority Experience Rights: The first three DApps launched during the Eco Week (decentralized exchange, NFT trading market, on-chain social platform) will allow participants to receive the "Early User Badge," which provides a permanent 20% discount on transaction fees for future use.
For users who want to try the Layer 2 ecosystem, this is an excellent opportunity to "map out at minimal cost."
Accelerate the transition from "cold start" to "hot cycle".
The early development of the blockchain ecosystem often faces the dilemma of "which came first, the chicken or the egg": few users → developers are unwilling to settle → few applications → even fewer users. The ecosystem breaks this cycle through a combination of "short-term incentives + long-term value."
The event has attracted over 100,000 new users to register for the ERA ecological wallet, with more than 5,000 users participating in staking mining, and the number of on-chain transactions has increased by 300% compared to before the event, injecting immediate vitality into the ecosystem.
Ten DApp projects signed through the developer workshop will be launched successively within three months after the event, continuously enriching the ecological application scenarios; five strategic partnerships reached during the institutional roundtable have introduced resources from traditional finance and Web2 companies to ERA.

The participation path can be divided into three steps:

1. Basic Participation: Complete the ERA token recharge on the Gate platform (supporting ERC-20/BEP-20 cross-chain transfers) to obtain the "Ecological Week Pass" and unlock eligibility to participate in all activities;
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2. Advanced Operations: Participate in the "Trading Competition" (ranking in the top 1000 for trading ERA ecological tokens can earn additional rewards), and "Staking Check-in" (stake more than 100 ERA daily for 7 consecutive days to receive limited NFTs);
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3. Depth Interaction: Watch the online AMA at 19:00 daily, and if your question is selected, you will receive a 100ERA reward, while also getting the latest updates on the ecosystem first-hand.

The essence of Eco Week is the "mutual endeavor" between the ERA ecosystem and its participants: users gain benefits and knowledge through activities, while the ecosystem thrives through user participation. The effects of this event may gradually become apparent in the next 3-6 months—when new users convert into long-term users and new developers become ecosystem builders, the ecological barriers of ERA will become even more solid. What Eco Week activities have you participated in? What have you gained? Feel free to share in the comments.
Click to participate in the Eco Week event: https://www.gate.com/announcements/article/46169.


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