Traditional sports? They've been leaving money on the table for decades.

What if fan engagement wasn't just cheering from the stands but actually became something you could measure, own, and trade?

That's the shift happening with programmable sports IP. SCOR is building infrastructure where every interaction—every vote, every prediction, every moment of support—gets translated into on-chain value. Not some abstract loyalty points that expire. Real, tradable assets.

The old gatekeepers controlled the entire value chain. Fans generated the hype, but only teams and sponsors captured the upside. Now? Engagement becomes an asset class.

Support isn't symbolic anymore. It's quantifiable. And when value flows where attention goes, the entire economics of sports gets rewritten.

We're watching the IP layer of sports go fully programmable. And once that happens, there's no going back to the old playbook.

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WalletInspector

· 7h ago

Ngl, this is the real logic that allows fans to make money, rather than letting the clubs and brands have all the benefits.

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degenonymous

· 11-30 21:58

To be honest, it's ridiculous that the enthusiasm of fans has been wasted for so many years... If every bit of support could truly be turned into a tradable asset, then the business logic of traditional sports would have to be completely overhauled.

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Web3Educator

· 11-30 21:56

ok so fundamentally speaking... this is what i've been telling my students for like two years now—the moment you make engagement *quantifiable*, the entire power dynamic shifts, right? fans finally getting a slice instead of just generating content for free while nike rakes it in lol

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ZKProofEnthusiast