Sea Ltd. Tests AI Chatbot Migoo in U.S. Market to Target Gen Z Users

According to sources, Sea Ltd. is now testing an AI chatbot called Migoo in the United States market, marking the Singapore company's entry into the competitive U.S. consumer segment. The app integrates with Apple's iMessage and functions as a personalized companion chatbot that remembers user preferences and habits, according to Bloomberg. Migoo's website and app do not disclose Sea Ltd. as the owner.
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