Doodles officially launched its native Token DOOD on May 9, 2025, marking a key step for this blue-chip NFT project from a "single NFT project" to a "Web3 diversified platform."
The DOOD token attracted significant market attention during its initial launch, but subsequently experienced a typical high volatility phase. This article will delve into the issuance details of the DOOD token, price movement The ecological system functions and future prospects provide a comprehensive perspective for investors and observers interested in this token.
01 Doodles Project Background and Token Issuance History
Doodles is a blue-chip NFT project launched in 2021, created by artist Scott Martin (also known as Burnt Toast) in collaboration with a former core member of CryptoKitties.
The project features 10,000 uniquely styled cartoon avatars, quickly gaining popularity during the early NFT bull market thanks to its fresh aesthetics, community co-creation, and brand IP development.
After nearly four years of development, Doodles is no longer satisfied with merely existing as an NFT project. In February 2025, the Doodles team first announced its Token plan, which officially launched the DOOD Token on May 9, 2025.
Token selection in Solana Issued on the mainnet rather than the traditional Ethereum ERC-20 standard, this decision aims to leverage Solana’s high throughput and low fee characteristics to lay the foundation for future ecological development.
On the day of the DOOD Token launch, several mainstream exchanges, including Binance Alpha, MEXC, KuCoin, and Gate, opened trading simultaneously.
02 DOOD Token Key Data and Market Performance
Token issuance basic information
The total supply of DOOD Token is 10 billion coins, and the distribution structure is designed to promote decentralization and ecological growth.
The specific allocation ratios are as follows:
- 30% allocated to existing Doodles holders
- 13% to the new "New Blood" community
- 25% for the ecosystem fund
- 10% as liquidity supply
- 17% allocated to the core team
- 5% belongs to the company
This distribution plan emphasizes the community-first concept, with nearly half of the tokens directly allocated to existing and new community members.
price movement analysis
Since its launch, the DOOD Token has exhibited typical high volatility characteristics in its price movement:
- The highest price on the day of launch: about 0.01314 USD, the market was briefly heated with speculation.
- Significant pullback in the first week: dropped to around 0.0020 USD, a decline of over 80%.
- Mid-term stability period: In mid-July, the price fluctuated between 0.0039 and 0.0044 dollars.
Such extreme fluctuations are not uncommon in new tokens that lack support from actual applications, especially those that are initially hyped by the market in a memecoin fashion.
As of October 2025, according to the latest data, the real-time price of DOOD is approximately $0.007366, with a 24-hour trading volume reaching $45.7 million.
The current price has decreased by 23.74% compared to the highest price in the last 7 days, but it has increased by 92.36% compared to the lowest price in the last 7 days, indicating that it still maintains a high level of volatility.
03 Comparison Analysis of NFT Floor Price and Token Price
In stark contrast to the high volatility of the DOOD Token, the floor price performance of the Doodles NFT series is relatively stable:
- Pre-token issuance floor price: approximately 0.95-1.00 ETH, the overall market is calmly observing.
- Token issuance week: rose to about 1.05 ETH, an increase of approximately 5-10%
- Current floor price: Multiple platforms show stable fluctuations between 1.016-1.05 ETH.
This comparative data reveals an interesting phenomenon:
The floor price of NFTs is steadily rising, with an increase of about 7%-10%, while the DOOD token has experienced a pullback of 70%, showing significant volatility. This means that NFT holders are limited in benefiting from the token issuance, and short-term token holders who buy at a high point face a higher risk of loss.
The relative stability of the Doodles NFT market reflects its resilience as a blue-chip project and the community’s long-term confidence in its brand.
04 DOOD Token Core Functions and Ecosystem
Token core use
DOOD is not just a memecoin; the team plans to develop it into a fully functional Token with the following core uses:
- Governance Voting: Holders can participate in governance voting and community proposals.
- Ecological Payment: Spend DOOD in the Doodles brand experience to pay for AI content reasoning fees.
- Staking Rewards: Stake or lock up DOOD to mint and train the "Agent" and "Place" Tokens of DreamNet.
- Exclusive Access: Unlock Exclusive Events, NFT Staking Rewards, and Gamified Doodles Experience
DreamNet: The grand vision of Doodles
DreamNet is a decentralized, AI-driven narrative protocol developed by the Doodles team, aiming to transform static NFT art into a vibrant and interactive universe.
It operates on a multi-token economic model, centered around DOOD, collaboratively creating and governing the "story world" through AI agents and human contributors.
DreamNet integrates characters, scenes, and narrative ideas into an open dataset, allowing any Doodles holder or "New Blood" participant to create rich on-chain content without relying on centralized platforms.
05 Investment Strategies and Risk Considerations
Strategy selection for different types of investors
Based on market analysis and project characteristics, different types of investors may consider the following strategies:
- Conservative and stable: prioritize the NFT projects themselves. Doodles have a stable floor price and strong resistance to decline. IP marketing and brand licensing have long-term development potential.
- Short-term trading: DOOD’s high volatility can provide short-term opportunities, but position sizes must be strictly controlled to grasp the trading rhythm.
- Long-term ecological layout: You can choose to invest in the combination of NFT + DOOD, waiting for the governance mechanism and chain game functions to land, capturing the growth potential of the ecosystem.
Potential Risk Warning
Investors should be aware of the following risks when considering DOOD:
- Unlocking plan pressure: DOOD airdrop and the founding team’s quota still have release space, and selling pressure still exists in the short term.
- Ecological development uncertainty: The future value of the Token depends on the ecological deployment and the integration with blockchain games, which is still in the early stages.
- Market dependence: The rise of NFTs again requires strong catalysts, such as brand collaborations, offline events, IP licensing, etc.
06 Future Outlook and Summary
Doodles has completed the transition from an NFT project to a multi-chain ecosystem platform through the issuance of the DOOD token. Despite the overall cooling of the NFT market, the project maintains strong vitality due to its brand power, IP expansion, and token mechanism.
The future value realization of the DOOD Token will largely depend on whether the team can substantively apply it in governance, gaming, DAO rewards, and other scenarios, which will determine its ecological sustainability and the long-term performance of the token price.
According to its multi-chain blueprint, Doodles will bridge DOOD to Base (Coinbase’s Ethereum L2) shortly after its release on Solana, achieving integration with the existing Ethereum NFT infrastructure and the DreamNet smart contract layer.
In the future, it may further expand to other networks to enhance its usability and interoperability.
For investors interested in DOOD, in addition to price movement, it is more important to closely monitor the substantial progress in the construction of its ecosystem, as well as the implementation of actual use cases of DOOD in the Doodles universe.
Future Outlook
The future path of DOOD Token is both challenging and full of potential. As the Doodles ecosystem evolves from a static NFT collection to a dynamic, interactive one, Web3 As the platform evolves, the role of DOOD will gradually shift from being merely a trading medium to becoming the vitality source of the entire ecosystem.
For long-term investors, closely monitoring technological development and ecological construction is more important than tracking short-term price movement.
Whether Doodles can successfully avoid the common fate of NFT projects that rise high and then fall low after their token launch remains to be seen by the market and time. However, it is certain that its attempts will provide valuable practical cases for the entire Web3 industry.
