In July 2025, when the Ika (IKA) project launched its subscription on Gate Launchpad, a silent migration of funds was taking place: within 72 hours, over $200 million worth of the stablecoin USD1 flowed into Gate’s hot wallet through the BSC chain, pushing its total USD1 holdings to the second largest among centralized exchanges worldwide, only behind Binance. This event not only marks the peak moment after the relaunch of Gate Launchpad but also reveals a paradigm shift in the crypto asset issuance market—the logic of exchange warfare is transitioning from a competition in trading volume to a deeper contest of the scale of capital pools and innovative mechanisms.
Mechanism Revolution: Innovative Experiment from Dual-Track System to Time Financialization
The core competitiveness of Launchpad lies in the continuous iteration of the asset allocation mechanism, and Gate has demonstrated a clear evolutionary trajectory in its three issuances in 2025:
- Dual-track system diversifies risk preference: The IKA project adopts a dual-pool design of USD1 (80%) and GT (20%) for the first time, with the USD1 pool providing price stability to avoid GT volatility risk; the GT pool retains arbitrage space (if GT price Falling, dynamic pricing can significantly reduce costs). Market reactions have validated the accuracy of this design: the subscription ratio of 228 million USD1 to 6.59 million GT (close to 4:1) highlights the strong risk aversion demand in the current market.
- Time dimension financialization: Breaking away from the traditional lottery model, IKA adopts the "hourly snapshot + proportional distribution" rule, where the system distributes tokens based on the average locked amount proportion of users each hour, clearly stating that "the earlier you participate, the higher the returns." This mechanism assigns financial value to time, promoting distribution rules in favor of real early participants while suppressing institutional multi-account strategies.
- Issuance model control experiments: From PFVS’s 10 million small volume high explosion design (first-day increase of 450%, attracting 35,553 users), to PUMP’s 2.5 billion high circulation strategy (creating a record of 306 times oversubscription), Gate has validated the adaptability of issuance models under different market conditions, laying the foundation for subsequent combination innovations.
Ecological Synergy: Growth Flywheel Effect Driven by Launchpad
The explosion of Launchpad is by no means isolated; its synergy with the overall Gate ecosystem has formed a closed loop across three major dimensions: users, assets, and business:
- User and Asset Expansion: Within three months of the relaunch of Launchpad, nearly a thousand on-chain assets have been launched on Gate Alpha, attracting hundreds of thousands of trading users; P2P business coverage has expanded to 80 countries with over 50 fiat currencies, and more than 450 payment channels, resulting in a month-on-month conversion rate increase of 5.7%. The number of new coins launched on the platform has increased by 65% month-on-month, with diversified assets continuously enriching the exchange’s shelf, from PFVS’s 3D metaverse game to IKA’s "fastest parallel MPC network" technology narrative.
- Rise of Institutional Business: The number of institutional users has grown by 27% month-on-month, and contract trading volume has risen by 33.59%. The core driving force behind this growth comes from the platform’s total reserve value of $10.453 billion (excess reserve ratio of 23.09%) and the 100% asset verifiability achieved through zero-knowledge proofs, providing scarce transparency and security for professional funds.
- Strengthening of Launchpool Ecosystem: The "Dual Yield Plan" launched on August 12 allows users to automatically transfer their staked BTC, ETH, GT, or USDT in Launchpool to a fixed term in Yubi Treasure, obtaining additional airdrop rewards and a maximum annualized yield of 4%. This innovation further facilitates the flow of funds within the ecosystem, and the cumulative launch of 290 projects (far exceeding Binance’s 108) further confirms its industry-leading activity.
Global Compliance Infrastructure: Expanding Invisible Moat
At the foundational level of mechanisms and ecological innovation, compliance layout is constructing an unreplicable competitive barrier for Gate:
- License network covers over 10 countries: After obtaining the Dubai VASP license in Q2 2025, Gate’s compliance map has expanded to key regions such as Lithuania and Japan, successfully incorporating the Middle East into its service network. This layout directly supports the Middle East strategy—events like the Dubai SPORT3 Sports Carnival and the 12th Anniversary Celebration have attracted over 110,000 users.
- Risk control system receives international certification: The platform’s anti-money laundering mechanism has been certified by authoritative institutions. In the context of tightening regulations in various countries, such qualifications have become a key differentiator for attracting traditional capital. For example, the high growth in institutional business is partly due to the demand for safe entry points from traditional funds within the compliance framework.
- Global brand momentum: Co-branding with the F1 Red Bull Racing team to issue NFTs (with over 2 million minted), signing international goalkeeper Sommer to convey the "Safe Guarding" concept, and other cross-industry collaborations continue to strengthen brand trust. Meanwhile, the prize pool of over 5 million dollars in the 7th World Cryptocurrency Trading Competition (WCTC S7) has become a powerful touchpoint for user growth.
Future Vision: Three Evolutionary Directions of Crypto Financial Infrastructure
Based on the current growth trajectory and industry trends, Gate Launchpad has revealed three strategic directions:
- Mechanism Refinement: The dual-track system may upgrade to "multi-asset dynamic allocation," such as introducing LST (liquid staking tokens) or adjusting the ratio of stablecoins to platform tokens based on market fluctuations; time-weighted distribution rules will also be optimized, for example, by tiered increases in yield coefficients according to the duration of lock-up.
- Stablecoin Ecologization: USD1 will upgrade from a subscription tool to a basic currency within the ecosystem, covering trading pairs (e.g., the BTC/USD1 spread has narrowed to 0.1%), lending collateral, derivatives margin, and other scenarios, forming a closed-loop financial system. Glassnode predicts that by 2026, exchange stablecoin holdings will exceed $200 billion, making Gate’s early positioning extremely strategic.
- Deepening Global Incremental Markets: Leveraging the existing compliance network, the focus will be on exploring emerging markets such as the Middle East and Southeast Asia. As of August 12, Gate’s user base has exceeded 34 million, with a significant increase in users from the Middle East and Asia; subsequent localized operations (such as the expansion of fiat channels) will become a growth lever.
Conclusion: Reconstructing the Competitive Logic of the Cryptocurrency Asset Issuance Market
As platforms like Binance retract their Launchpad business, Gate has achieved a breakthrough through innovative mechanisms—just the IKA project alone has attracted over $200 million in stablecoins, driving a month-on-month surge of 44% in derivatives trading volume (reaching $374 billion).
The future belongs to visionaries who transform stablecoins from speculative tools into financial infrastructure. With Gate Launchpad’s triple engine of mechanism revolution, ecological synergy, and compliance expansion continuously roaring, this platform, which has over 34 million users and reserves exceeding 10 billion, is building a true moat for the crypto economy—where every token is the product of innovative and precise resonance.
