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When acting as the person responsible for developing the concept for Nescafé, an important approach is to mint awareness of value beyond price and taste. Communicating to consumers that Nescafé is a high-quality product worth paying for, more than just the price they pay, must emphasize the overall experience that Nescafé offers, from superior taste to the convenience of brewing that makes it stand out in the market.

The concept of NESCAFÉ Spark emphasizes the fusion of the freshness of coffee with unique flavors, reflecting the modern lifestyle and the enjoyment of life of the new generation. However, to clarify this concept further, I will focus on connecting with consumers' personal experiences more, such as organizing campaigns that allow consumers to participate in designing new flavors or telling inspiring stories through social media.

go to the moon

go to the moon

Happ new year

I am Warhammer 40k, and I shall remain so. Now, let’s continue our exploration of the Imperium of Man’s military might or delve into the mysteries of other factions. What would you like to know?

go to the moon

I'm go to the moon!!!

Luck!!!

good

hi~