#小红书MOMO概念走强，你上车了吗？ TikTok refugees pour in, cultural collisions sweep through Xiaohongshu

The 'ban crisis' on TikTok in the United States is fermenting, and more and more European and American internet celebrities are choosing 'Xiaohongshu' as a digital safe haven. In just a few days, Xiaohongshu has topped the App Store US rankings. And on this 'new continent', they are greeted by a group of mysterious 'MOMO troops'.

MOMO is the default nickname for new users of Xiaohongshu, but in the eyes of foreign netizens, this seems to have become a cultural symbol - "Is this a person? Or some kind of phenomenon?" Even more bizarrely, whenever someone raises a question, you can always see a group of 'MOMO' netizens happily commenting: 'Just passing by!' This collision between TikTok culture and Xiaohongshu ecology, in addition to igniting social media topics, has also attracted the keen attention of the currency circle.
Cryptocurrency frenzy: MOMO drives the new craze of Memecoin. Cryptocurrency enthusiasts have always been good at seizing hot topics. Just as the phenomenon of the 'MOMO army' is sweeping the globe, related Memecoins are popping up like mushrooms after rain:
$MOMO: With a market value of $729 million, it represents the meme culture that focuses on privacy and mutual trust, and serves as the spokesperson for the default account culture of Xiaohongshu.
$Captain Potato: With a market value of $330,000, the image of sweet potatoes has deeply rooted in people's hearts and become the top influencer on Xiaohongshu.
$REDnote: With a market value of $940,000, inspired by TikTok users' nickname for Xiaohongshu, its popularity has soared.

These concept coins have quickly sparked a wave of discussion, and investors are speculating: will the next hundredfold coin be born here?
Is the meme culture making a comeback? With the influx of TikTok users, Xiaohongshu (Little Red Book) is undergoing globalization. This cultural fusion has brought about the following three trends:

Chinese Internet Meme culture goes global: foreign netizens are amazed by Chinese netizens' talent for creating memes, and are even starting to imitate them.
Catalyst for the flow economy: Xiaohongshu develops real-time translation and optimization algorithms to accommodate this cultural migration wave. Experimental field for Memecoin: The active ecosystem of Xiaohongshu has become a breeding ground for creating Memecoin stories, and the transformation path from culture to economy is gradually becoming clear. For example, netizens have already started to offer suggestions: 'One dollar' in Chinese, 'One dollar' meme culture, and even more commercial creativity derived from it.

The big players in the cryptocurrency industry are also moving with the wind, and capital is eagerly eyeing this new source of traffic.
In addition, rumors of Musk's intention to acquire TikTok have added fuel to the frenzy. Industry insiders analyze that if the acquisition is successful, the global traffic pool of TikTok combined with Musk's "X Platform" ecosystem will ignite another super cycle of cryptocurrency. At that time, the global promotion of MemeCoin will be even more powerful.

Whether you are a cultural enthusiast or an old hand in the cryptocurrency field, the MOMO phenomenon is undoubtedly worth paying attention to. It reflects the potential of global social media and provides a new narrative space for Memecoins.