《纳瓦尔宝典》作者新作 -《埃隆之书》精华版，69 句马斯克的硬核暴论：

1. Your potential is much greater than you think
2. Ordinary people can also choose to live an extraordinary life
3. Anything can be self-taught: read more, ask experts more
4. First assume you are wrong, then keep correcting yourself
5. All problems, first look for reasons within yourself
6. No product, all talk is empty
7. Creating products is creating wealth
8. Only a life that creates value counts
9. Talk less about illusions, do more real work
10. Do things that can improve your future success rate
11. Not advancing is retreating: either accelerate or be eliminated
12. Focus on those “just becoming possible”
13. If something should exist, don’t wait, make it yourself
14. Go to places no one has been
15. When you move, the right people will naturally come
16. Prototypes are more convincing than PPT
17. Start from the current situation, continuously question and adjust
18. Think with first principles, not copy others
19. Keep an eye on “ideal limits,” even if you can’t reach them, get close
20. Find out exactly how much each part is worth
21. Optimize sequence: first question → then cut → then simplify → then speed up → finally automate
22. Review key progress daily, don’t delay
23. The closer to the front line, the more reliable the decision
24. All rules are just suggestions
25. The only absolute truth is physical laws
26. The best parts are no parts at all
27. Simplicity is more reliable and cheaper
28. Ask yourself at every step: is this really necessary?
29. Cut to the extreme first, then add back what’s essential
30. Pursue breakthroughs in magnitude, not small fixes
31. Take initiative, otherwise you can only follow others
32. Always maintain a sense of urgency
33. Doubling speed is essentially doubling scale
34. System efficiency depends on the slowest point
35. How fast you run depends on the weakest supplier
36. If you can do things in parallel, don’t do serial
37. Give the team a clear “scoring standard”
38. Design, engineering, manufacturing must be integrated
39. The essence of innovation is speed
40. Beat opponents with faster, better, cheaper
41. For unreasonable things, first ask: what’s missing to achieve it?
42. Money is not the core issue, talent is
43. Everyone should think like a “chief engineer”
44. Establish real, fast feedback mechanisms
45. Ability must be greater than self-esteem
46. Stop all non-product-improving activities
47. Aesthetics can be trained
48. Reality cares only about results, not emotions
49. Over-empathy can slow down decision-making
50. Expression should be simple, clear, direct
51. Try to get first-hand information
52. When hiring, focus on: what have you actually accomplished?
53. Engineering + finance, both must be strong
54. To control the product, you must control the company
55. Leaders should be at the forefront
56. When problems occur, go to the scene immediately
57. Bad news should be quick and plentiful
58. Failure is okay, fatal failure is deadly
59. Fear of failure is itself a failure
60. Face fears directly, then act
61. When confident, go all in
62. To win, push yourself to the limit
63. Choose what you truly love, or you won’t last
64. Don’t give up important things because of risks
65. Even with low probability, try
66. Don’t give up until it’s completely impossible
67. Treat life as a game
68. Enter hardcore mode to get things done
69. Humor is actually a scarce advantage
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